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Promote Your Presence at HR Tech 2025

Give Buyers a Reason to Stop By—and an Incentive to Come

Every exhibitor receives a custom $250 discount code and access to free promotional tools to help drive awareness, booth traffic, and quality conversations onsite. Whether you use our platforms or your own, the goal is the same: get in front of the audience—before the show even begins.

 

Use Your Code to Drive Registrations—And Win

Plus every registration tied to your custom discount code boosts your chances to win in our referral contest. The exhibitor with the most referred registrations will receive a free 10x10 exhibit space (or equivalent sponsorship credit) at HR Tech 2026.

Monitor how your outreach is performing and how you rank in the contest:

  • See your standing on the Leaderboard in the Exhibitor Hub to see your progress toward winning free exhibit space.

  • View who has registered using your code through the Invite-a-Customer platform—great to follow up, say thank you, or plan meetings in advance.

The Invite-a-Customer platform is accessible through the Exhibitor Registration Portal (link available in the Exhibitor Hub).

3 Smart Tips to Maximize Your Impact

Start Early, Stay Visible

Attendees plan in advance. Letting them know you're exhibiting—and why they should visit—makes it more likely they’ll add your booth to their must-visit list.

Share Your  Code

Your custom code takes $250 off any pass type, and with rates starting at $250 through June 13, it ensures the best deal available. Yes—HR practitioners can use it to fully cover the cost of an Expo Pass, but only through June 13.

Include your code or embedded link in all outreach. Every registration counts toward your total and brings more qualified traffic your way.

Promote Across Channels

Use social media, email, your website, newsletters, blog posts, sales outreach—even email signatures. In every message, include your booth number, what attendees will see or gain, and why it’s worth their time to visit (e.g., product demos, new launches, giveaways, or expert insights).


Free Tools to Help You Promote

You don’t have to start from scratch—we’ve made it easy to spread the word and drive booth traffic with two free tools:

Share on Social—In Just a Few Clicks

We’ve created a custom social image for your company, featuring your logo and booth number, along with suggested post copy that includes your $250 discount link.

♦  Perfect for LinkedIn and other platforms

♦  Polished, fast, and just a few clicks to use

You’ll receive your access link by email. If you need it resent, just reach out—we’re happy to help.

Invite-a-Customer: Personalized Outreach That Works

Send individual invitations straight from you to your top contacts:

♦  Enter a recipient’s email, and the platform sends it with a prewritten message from you

♦  Use your code and link in your own marketing as well—email, sales, landing pages, and more

Access the tool via the Exhibitor Registration portal (link in Exhibitor Hub).

Ready to Start Sharing?

You've got two powerful, easy-to-use tools—and a clear opportunity to drive booth traffic, engage the right attendees, and earn free exhibit space at HR Tech 2026.

The earlier you starts, the better your results!

Visit the Exhibitor Hub

Need help finding your social sharing link or have questions? Contact us.