Greg Hull is SVP of Commercial Operations/Managing Director US at Attensi, where he leads innovation at the intersection of AI, advanced game-mechanics and workforce transformation. Greg has spent his career building and scaling award winning businesses across enterprise technology, SaaS, retail & hospitality. As a founder and entrepreneur he has been at the forefront of utilizing technology to develop high performance teams and put people at the heart of business growth. During his time at Attensi Greg has been an advisor and partner to some of the most recognizable brands in the world. Greg’s insights have helped global companies deliver meaningful business impact such as reducing time-to-competence, improving retention, developing service excellence. His passion is in unlocking the full potential of the workforce through advanced technologies.